Nearly every Twitter user out there– whether you’re an individual using it to connect with friends or a business trying to network with colleagues or market your company – has probably encountered some form of the prolific Twitter spam that has infiltrated followers, tweets, and direct messages every day. The website has been exposed time and again to all different kinds of scams and spam that have hacked into user’s accounts, and is finally doing its part in taking a stand against it.
The company started to reposition their security stance in November of 2011 when they bought Whisper Systems, an Android-based internet security startup that consisted of two sole employees – Moxie Marlinspike and Stuart Anderson. However buying Whisper Systems was just the beginning of Twitter’s plans to up the ante on their security and filter out the prominent spam base they’ve acquired.
Now Twitter has also acquired the anti-malware startup Dasient, which specializes, among other things, in finding malicious adverts – something that is understandably attractive to a company that revolves around advertising.
Twitter spokeswoman Rachael Horwitz corresponded with Wired regarding the Dasient acquisition, saying, “Their team has an excellent understanding of advertising platform-related security issues and will be a valuable addition to the revenue engineering team.”
Like Whisper Systems, Dasient is now going to focus whole-heartedly on Twitter and close down its other operations, and stated in a company blog post, “By joining Twitter, Dasient will be able to apply its technology and team to the world’s largest real-time information network. As part of this merger, Dasient is winding down its business and is no longer able to accept new customers.”The financial details of the deal with Desient remain undisclosed at this time.
Hopefully through these acquisitions Twitter will finally be able to get a solid grip on the spam floating around the websites, especially as it becomes an increasingly important tool for individuals and businesses alike. The social media platform has continually gained momentum on a professional level and likely will continue to climb the social media ranks, especially if they can eliminate extraneous messages that are harmful to its users.
This is a guest post from Laura Backes, she enjoys writing about all kinds of subjects and also topics related to internet service providers in my area. You can reach her at: laurabackes8 @gmail.com.